With its eye-catching chest print, the Oktoberfest Munich T-shirt is not only suitable for use at the Oktoberfest but also makes a great souvenir.  As always, made from 100% high-quality cotton!     Catalog No. 1000437

Our “Anno 1589” leather shorts pay tribute to the founding year of the world-famous Hofbräuhaus in Munich – crafted with style, tradition, and attention to detail. Made from premium, rustic leather, the front leg panels are adorned with ornamental embroidery in subtle green tones. The belt buckle and flap proudly feature Bavarian lions holding the HB logo, while the year 1589 is engraved on the ends of the decorative flap ("Leistl"). Real stag horn buttons at the leg hems, a traditional cut with hand-finished seams ("Säcklernaht"), and an integrated leather belt with a high-quality buckle complete this authentic piece. Whether for festivals, anniversaries, or your next visit to the Wiesn – these leather shorts are a true symbol of Bavarian heritage. Please Note: Leather is a natural material. Slight variations in color may occur compared to product images and are a hallmark of authenticity, not defects.Catalog No. 1000642

Indispensable basic for ladies and men: This navy blue unisex sweater with hood and kangaroo pocket presents the Hofbräuhaus logo in neat white and impresses with its soft, warm and easy-care quality made of 80% cotton and 20% polyester. A classic that can be combined in many ways for many occasions!   Catalog No. 1000142

The Hofbräuhaus München men's Urhaferl are more than just shoes - they are a piece of Bavarian tradition and an expression of quality and craftsmanship. Inspired by classic Haferl shoes, they combine timeless design with modern comfort... Catalog No. 1000144

Here we have combined streetwear and traditional costumes with a wink. The V-neckline and ecru as the basic color give the shirt a particularly casual look. Fits with jeans and leather pants. Printing only on the front    

This long-sleeved cardigan in mottled light gray is just the thing for men who like it particularly warm and cosy. With practical pockets, a stand-up collar and elegant staghorn buttons with silver HB embossing, it is the perfect companion to leather trousers. The light brown edges on the collar, sleeves and button placket stylishly round off the modern Bavarian traditional look. Whether at the Oktoberfest or a cozy evening at the Hofbräuhaus, with this jacket you'll always be dressed in style. Please note: This jacket runs large—please order one size smaller than usual. Please also refer to the size chart.

Clearly shows what your heart beats for: This black T-Shirt made of 100% pure cotton features the embroidery of a traditional beer mug with fresh Hofbräu beer in small format on the chest. Not only does it show your good taste, but you can also order without saying a word when you visit the Hofbräuhaus: Simply point to the imprint and indicate the desired quantity with your fingers. Practical, isn't it?Material 100% cotton Available in sizes S-XXL 

Our comfortable Oktoberfest shirt with a round neckline in gray-melange has the coordinates of our Hofbräu festival tent on the Theresienwiese printed on it. So you can easily find your way to us in 2022 Catalog No. 1000521

Unobtrusively discreet and yet unmissable: The hinted diamond pattern of the Bavarian flag forms the basis for the original print on this T-shirt. The iconic vintage effect makes your new companion look as if you have already experienced many a Oktoberfest adventure in it. So it's no wonder that it will become a personal favorite the first time you wear it! Printed on the front only  Katalog Nr. 1000552  

A touch of Oktoberfest nostalgia: The Hofbräu Oktoberfest “Festzelt” T-shirt comes in a fresh shade of green and features a large front print designed in the style of a historic event poster. The focal point is the Hofbräu festival tent, surrounded by classic Oktoberfest motifs such as a Ferris wheel, a roller coaster, pretzels, a beer stein with the HB logo, and blue-and-white diamonds. The words “Oktoberfest” and “München” round out the colorful design. The T-shirt is made of 100% cotton and is comfortable to wear—whether you’re visiting the Wiesn, hanging out in a beer garden, or just going about your daily life. A casual staple for anyone who loves Hofbräu München and Oktoberfest. Limited edition!  Printing only on the front 

A casual piece of Munich for every day: The Hofbräu Oktoberfest T-shirt combines the joy of Oktoberfest with the Bavarian way of life. The large front print with a vintage look features the classic HB logo with a crown and the lettering “Oktoberfest München.” The shirt is made of 100% cotton and is comfortable to wear.  Whether for everyday wear, at a beer garden, or while visiting the Wiesn—this Hofbräu T-shirt is a laid-back companion for anyone who loves to carry a piece of Munich and Oktoberfest with them.  Limited edition!  Print on the front only 

The “Hopfen” T-shirt is the perfect choice for all Oktoberfest fans who want to combine a fresh design with Bavarian tradition. Made from pure cotton in green, it is comfortable to wear and offers long-lasting quality. The “Oktoberfest Munich” lettering in high-contrast red complements the HB logo framed by hops and creates a timeless shirt - without any kitsch, but with character.  Whether at the Oktoberfest, in the beer garden or as a souvenir - the “Hopfen” T-shirt brings Bavarian festival culture directly into your everyday life. Printed on the front only  Catalog No. 1000631

Celebrate Oktoberfest in style with our limited edition “Retro” T-shirt. The HB logo meets a modern and colorful design with rainbow stripes—a strong statement for diversity and joie de vivre. Made from pure cotton, it offers comfortable wear and durable quality. The shirt is available in versatile black, which provides a strong contrast to the eye-catching print.  Whether at the Theresienwiese, in the beer garden, or as a stylish souvenir—it's perfect for anyone who wants to combine tradition and modern values. Printed on the front only.

O'zapft is – bring on Oktoberfest 2025! This sporty college-style shirt focuses on the year. The classic HB logo is elegantly integrated into the numbers 2025 and flanked by Hofbräu München. A red “Oktoberfest” lettering in handwritten style breaks through the year and adds a lively accent. The navy-colored shirt with its large-scale design is an expressive companion for the festive year 2025 and can be worn well with lederhosen or jeans. Printing only on the front 

The Wiesn in all its colors: The Hofbräu Oktoberfest “Wiesn 2026” T-shirt features a large front print with many lovingly designed motifs inspired by the Munich Oktoberfest. Among the designs are a beer stein, a pretzel, hops, a dachshund, a traditional hat, musical instruments, a carousel horse, a parade float, and a Ferris wheel. The HB logo, along with the lettering “Hofbräu München” and “Oktoberfest 2026,” round out the design. Made of 100% cotton, this T-shirt is comfortable to wear and is perfect for a visit to the Wiesn, a trip to a beer garden, or casual wear. A colorful memento of the 2026 Oktoberfest—and a wonderful gift for Hofbräu and Munich fans.  Limited edition!  Printing on the front only.

Trachten socks with the logo of the original Hofbräuhaus costume, made of the highest quality cotton with linen content. With a striking embroidered logo in dark brown on the cuffs.  

Oktoberfest spirit you can wear: The Hofbräu Oktoberfest Ugly Sweater from the 2026 Special Edition combines Bavarian festival tradition with a touch of humor. The colorful knit design on the front features the HB logo, the lettering “Oktoberfest München,” and the phrase “O’zapft is.” These are accompanied by typical Oktoberfest motifs such as a beer stein, a pretzel, a festival tent, a carousel horse, a drum, musical instruments, and sheet music. The knitted Oktoberfest sweater is made of polyacrylic and features a solid blue back. Whether for a visit to the Wiesn, an Oktoberfest party, or simply as a colorful addition to your wardrobe during the cooler months—this Hofbräu sweater brings Munich’s zest for life to your closet. Limited edition!    Cataloge Nr. 1000657